SpyFu

spyfu.com

About

SpyFu is a competitor keyword research tool that reveals the organic and paid keywords any domain ranks for, plus its ad history. It is popular for PPC and SEO competitive intelligence.

Pros

•Uncovers competitor PPC and SEO keywords
•Years of ad-history data
•Generous free limited searches

Cons

•Keyword volume estimates can be rough
•UI feels dated compared to newer tools

Who It's For

PPC managers and SEOs who want affordable competitor keyword intelligence.

FAQ

Is SpyFu free?

It offers limited free searches, with paid plans starting around $39 per month.

What does SpyFu show about competitors?

It shows the organic and paid keywords a domain ranks for and its ad history.

Does SpyFu help with PPC?

Yes, it is widely used to research competitor Google Ads strategies.

How far back does SpyFu ad history go?

It maintains years of historical ad data for tracked domains.

User Reviews

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